Project Overview
How Long Will This Go On is an original theatrical production performed entirely by a five-member male a cappella vocal ensemble. Telling its story without an orchestra, pit band, or amplified instruments, the narrative relies on dynamic vocal arrangement, harmonic resonance, and unamplified human voice to explore themes of endurance, shared community, and resilience during times of profound migration and change.
Scheduled for its premiere production run in May 2027, this voice-first theatrical experience is built around intimate acoustic spaces and accessible storytelling.
Our Plan & Geographic Reach
To ensure fiscal responsibility and reach a broad, diverse audience across New York City, Better Day Productions is conducting a multi-borough venue search across Brooklyn, Queens, Manhattan, and the Bronx.
Expanding our performance target beyond traditional Manhattan commercial theater districts allows us to:
Prioritize Natural Acoustics: Select intimate black box and community spaces whose architectural design enhances natural vocal harmony without distortion.
Expand Community Access: Bring high-caliber original musical theater directly into vibrant borough neighborhoods with accessible ticket pricing.
Direct Funds to Artists: Keep venue overhead low so that every dollar raised goes directly toward fair compensation for performing artists and creative crew.
About the Creative Team & Better Day Productions
Better Day Productions is an independent production entity founded by playwright and producer Jonathan Quash. Dedicated to developing original theatrical works that elevate rich vocal traditions, storytelling, and community engagement, the company focuses on creating accessible, impactful performing arts experiences.
Drawing on deep roots in pop vocal performance, a cappella arranging, and ensemble music, the creative team brings years of hands-on vocal background—including past performance with acclaim-worthy vocal ensembles—to shape a unique acoustic landscape for How Long Will This Go On.
Why We Need Your Support Today
To secure upcoming production grants, present the show to New York City venue partners, and share our story with the world, we need a high-quality, professionally produced studio recording of our signature title song, "How Long Will This Go On."
Creating a pristine recording for an all-a cappella score requires precision: hiring vocal arrangers, booking studio tracking sessions, and professional audio mixing and mastering to ensure every vocal harmony shines.