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Mente-Corpo Visibility Capsule Program (VCP)

Empowering communities through art, advocacy, and mental health visibility.

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About

Mente-Corpo is a purpose-driven apparel brand rooted in the belief that what we wear can spark meaningful connection. Every design is created to challenge stigma, encourage conversation, and uplift marginalized communities. Through a direct-donation model, 10% of all proceeds support vetted nonprofits serving under-resourced and underserved populations. The Visibility Capsule Program expands this mission by providing nonprofit organizations, especially those with limited budgets access to professionally designed, mission-aligned apparel collections and coordinated digital visibility campaigns. Many small and mid-sized nonprofits recognize the value of branded merchandise and awareness-driven storytelling, but they lack the resources, creative capacity, or marketing infrastructure to execute these efforts effectively. This program closes that gap. Through fiscal sponsorship, grant funding will allow us to cover the full cost of producing capsule or signature apparel collections for partner organizations. Each participating nonprofit receives a custom mini-collection designed around its mission, community, and narrative. Mente-Corpo manages all design work, messaging articulation, campaign planning, and e-commerce integration. The nonprofit benefits from elevated visibility, increased donor engagement, and a sustainable awareness tool that continues to generate impact beyond the campaign. Additionally, Mente-Corpo donates 10% of capsule sales back to the nonprofit partner, building a recurring revenue stream they do not have to manage themselves. This model allows mission-driven organizations to receive high-quality creative assets and apparel without financial strain, while offering supporters an accessible way to champion causes they care about. Grant support will directly fund production costs, design labor, campaign development, and nonprofit onboarding, enabling us to expand the program and serve organizations that otherwise could not participate. Over time, the Visibility Capsule Program aims to build a rotating cohort of nonprofit partners, amplifying their work through thoughtful design and storytelling, turning clothing into a tool for awareness, advocacy, and community connection.